Best Pinterest Hashtags for Fashion in 2025

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Written By Lucy Pearl

Lucy Pearl here, the heart behind TouchingTags

Best Pinterest hashtags for fashion in 2025 are the key to your fashion pins attracting attention from the audience at this visual inspiration platform. As a fashion blogger, brand owner or influencer, do you feel the pain of fighting for attention amongst so many other style pins? 

Pinterest has thrived as the place for fashion lovers looking for outfit ideas and trends, but becoming visible on Pinterest requires an effective hashtag strategy. 

I researched trend reports, articles, and conversations online to find the best hashtags to improve visibility for your fashion pins in 2025. This article covers target audience, struggles, plenty of proven tactics, some unique insights, and simple steps to help you on Pinterest. 

Why Hashtags Are Key for Fashion Pins in 2025

The best Pinterest hashtags for fashion in 2025 are a key part of improving the discoverability of your pins, even as Pinterest is prioritising keywords. Hashtags categorise and help contextualise your content, which helps users find your pins through the keyword search, e.g. #FashionInspo, and #DarkCherryRed. 

If a pin utilizes #RococoRevival, it taps into 2025’s trending aesthetic with style conscious users who may view & engage with the pin. Research has confirmed that hashtags can improve pin engagement up to 30%, present companies and brands use them to target engage user prospects.

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Challenges Fashion Pinners Face

The biggest challenge with Pinterest is that organic reach is limited by the algorithm, and there is a lot of competition between fashion pins.

Also follow this blobpost: https://touchingtags.com/wordmaster-hashtag-game-nyt/

#PinterestChallenges

#AlgorithmStruggles

#ContentCompetition

#VisibilityIssues

#TrendAwareness

#EngagementHurdles

#FashionVisibility

#ContentOverload

#AlgorithmChanges

#TrendRelevance

#PinterestReach

#EngagementStruggles

#FashionCompetition

#ContentDiscoverability

#TrendChallenges

#PinterestVisibility

#AudienceReach

#FashionHurdles

#ContentStrategy

#EngagementIssues

#PinterestAlgorithm

#TrendTracking

#FashionReach

#ContentEngagement

#PinterestStruggles

Broad Hashtags for Wide Reach

Broad hashtags like #Fashion and #OOTD are the bread and butter of the best Pinterest hashtags for fashion in 2025.

#Fashion

#Style

#OOTD

#Instafashion

#FashionBlogger

#Fashionista

#StyleInspo

#FashionTrends

#OutfitOfTheDay

#FashionAddict

#FashionStyle

#Chic

#Trendy

#FashionInspiration

#StyleGoals

#FashionLovers

#OutfitInspo

#FashionDaily

#StreetStyle

#VintageStyle

#FashionWeek

#HighFashion

#FashionVibes

#StyleDiary

#Trendsetter

Trend-Specific Hashtags for 2025

Dark cherry red and fisherman chic are Pinterest’s 2025 trends that influence the best Pinterest hashtags for fashion in 2025.

#DarkCherryRed

#RococoRevival

#FishermanChic

#MotoBoho

#Castlecore

#BohoCrochet

#NatureInspiredFashion

#SustainableStyle

#MedievalFashion

#FrillyFashion

#EcoChic

#RusticStyle

#BoldColors

#VintageVibes

#FashionTrends2025

#SummerFashion2025

#NauticalStyle

#OpulentFashion

#CrochetFashion

#GothicStyle

#EcoFashion

#TrendyColors

#HistoricalFashion

#FashionAesthetic

#StyleTrends2025

Niche Hashtags for Targeted Engagement

Niche hashtags such as #SustainableFashion or #MinimalStyle target very specific style lovers. The best Pinterest hashtags for fashion in 2025 help your pins penetrate engaged niche communities.

#SustainableFashion

#MinimalStyle

#Streetwear

#VintageFashion

#BohoStyle

#Athleisure

#LuxuryFashion

#CasualChic

#GrungeStyle

#PreppyStyle

#EcoFriendlyFashion

#PlusSizeFashion

#ModestFashion

#AvantGarde

#RetroFashion

#Cottagecore

#UrbanStyle

#HighStreetFashion

#EthicalFashion

#GothFashion

#ChicStyle

#BohemianFashion

#StreetStyleVibes

#MinimalFashion

#FashionNiche

Seasonal Hashtags for Timely Pins

Seasonal hashtags such as #SummerFashion2025 or #HolidayStyle can elevate engagement even further when people are most active.

Seasonal Hashtags for Timely Pins

#SummerFashion2025

#WinterStyle

#HolidayStyle

#SpringFashion

#FallFashion

#SummerOutfits

#WinterWardrobe

#HolidayChic

#SpringStyle

#FallTrends

#SeasonalFashion

#SummerVibes

#WinterChic

#HolidayFashion

#SpringOutfits

#FallStyle

#SeasonalTrends

#SummerLooks

#WinterFashion2025

#HolidayOutfits

#SpringVibes

#FallChic

#SeasonalStyle

#SummerTrends

#WinterLooks

Branded Hashtags for Community Building

Branded hashtags like #YourBrandStyle will create a community and push for user involvement.

#YourBrandStyle

#BrandFashion

#StyleWithUs

#YourBrandVibes

#FashionByYou

#BrandChic

#YourStyleStory

#BrandInspo

#FashionCommunity

#YourBrandLook

#StyleTribe

#BrandVibes

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#FashionByYourBrand

#YourStyleVibes

#BrandStyleInspo

#FashionTribe

#YourBrandChic

#StyleByYou

#BrandFashionVibes

#YourStyleCommunity

#FashionWithUs

#BrandStyleTribe

#YourFashionVibes

#StyleCommunity

#BrandLook

Pairing Hashtags with Keywords

Because Pinterest’s 2025 focus is on keywords, pairing hashtags with descriptive text is more important than ever. Plus use the best Pinterest hashtags for fashion in 2025 with keywords such as “rococo revival dress” to help with searchability.

#KeywordStrategy

#PinterestSEO

#FashionKeywords

#ContentOptimization

#SearchableContent

#PinterestReach

#KeywordHashtags

#FashionSEO

#ContentVisibility

#SearchOptimization

#PinterestStrategy

#KeywordBoost

#FashionSearch

#ContentReach

#PinterestVisibility

#KeywordTips

#FashionOptimization

#SearchablePins

#PinterestKeywords

#ContentStrategy

#KeywordReach

#FashionVisibility

#PinterestSearch

#ContentSEO

#KeywordFashion

Tools to Discover Fashion Hashtags

Utilize Pinterest’s search bar or tools like Tailwind to help you to find the best Pinterest hashtags for fashion in 2025. or look into Pinterest’s trending tags to make sure you are refining your pin strategy!

#HashtagTools

#PinterestTools

#FashionHashtags

#HashtagResearch

#PinterestSearch

#ContentTools

#HashtagFinder

#FashionTools

#PinterestStrategy

#HashtagDiscovery

#ContentResearch

#PinterestTips

#HashtagStrategy

#FashionResearch

#PinterestHacks

#ContentDiscovery

#HashtagTips

#FashionStrategy

#PinterestResources

#ContentHacks

#HashtagHacks

#FashionHacks

#PinterestOptimization

#ContentStrategyTools

#HashtagResources

Success Stories with Fashion Hashtags

Brands that use hashtags such as #fashioninspo, or #bohocrochet, will increase engagement by riding trends for 2025.

#FashionSuccess

#PinterestCaseStudy

#HashtagSuccess

#FashionEngagement

#PinterestGrowth

#ContentSuccess

#HashtagWins

#FashionCaseStudy

#PinterestStrategy

#EngagementSuccess

#ContentGrowth

#HashtagCaseStudy

#FashionWins

#PinterestSuccess

#ContentEngagement

#HashtagGrowth

#FashionStrategy

#PinterestWins

#ContentCaseStudy

#HashtagEngagement

#FashionGrowth

#PinterestCaseStudies

#ContentWins

#HashtagStrategySuccess

#FashionEngagement2025

2025 Fashion Trends to Embrace

Pinterest trends for 2025 include dark cherry red, rococo revival, and fisherman chic. The best Pinterest hashtags for fashion in 2025 are the ones that are going to highlight these bolder styles, like #castlecore.

#DarkCherryRed

#RococoRevival

#FishermanChic

#MotoBoho

#Castlecore

#BohoCrochet

#NatureInspiredFashion

#SustainableStyle

#MedievalFashion

#FrillyFashion

#EcoChic

#RusticStyle

#BoldColors

#VintageVibes

#FashionTrends2025

#SummerFashion2025

#NauticalStyle

#OpulentFashion

#CrochetFashion

#GothicStyle

#EcoFashion

#TrendyColors

#HistoricalFashion

#FashionAesthetic

#StyleTrends2025

Optimizing Your Pinterest Fashion Strategy

Use the best Pinterest hashtags for fashion in 2025 with appealing visuals and keyword-dense descriptions.

#PinterestStrategy

#FashionStrategy

#ContentOptimization

#PinterestGrowth

#EngagementTips

#FashionHacks

#ContentStrategy

#PinterestTips

#FashionEngagement

#ContentGrowth

#PinterestHacks

#EngagementStrategy

#FashionTips

#ContentHacks

#PinterestSuccess

#FashionGrowth

#ContentEngagement

#PinterestOptimization

#EngagementHacks

#FashionSuccess

#ContentTips

#PinterestReach

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#FashionOptimization

#ContentStrategy2025

#PinterestEngagement

Avoiding Common Hashtag Mistakes

Add a visual element to pins with images/text on Pinterest, and do not use too many hashtags. Do not use hashtags that are not relevant to the description, and do not be too repetitive. I would recommend using of the best Pinterest hashtags for fashion in 2025 at the end of your descriptions to visually keep the pin clean and appealing.

#HashtagMistakes

#ContentErrors

#SocialMediaErrors

#HashtagTips

#PinterestHacks

#MarketingErrors

#ContentStrategy

#EngagementPitfalls

#HashtagBestPractices

#SocialMediaHacks

#PinterestOptimization

#ContentMistakes

#MarketingTips

#HashtagStrategy

#EngagementHacks

#PinterestErrors

#ContentOptimization

#SocialMediaMistakes

#HashtagHacks

#MarketingBestPractices

#PinterestStrategy

#ContentTips

#EngagementStrategy

#SocialMediaTips

#AvoidMistakes

Pro Tips 

  1. Test different hashtag combinations and check Pinterest analytics to see which ones boost clicks and saves for your fashion pins.
  2. Incorporate 2025 trends like dark cherry red or fisherman chic into your hashtags to stay relevant and attract style enthusiasts.

FAQs

Do hashtags for Pinterest fashion work in 2025?

Yes, hashtags increase discoverability, but keywords are key. Use 3-5 relevant hashtags with keyword-rich descriptions for the best results.

How many hashtags should I use on a fashion pin?

Use 3-5 hashtags per pin to avoid looking spammy. Focus on relevant tags like #FashionInspo or #SustainableStyle.

Should I prioritize hashtags or keywords for Pinterest fashion?

Combine both. Hashtags categorize pins, while keywords in descriptions enhance searchability, especially with Pinterest’s 2025 focus.

Conclusion

The best Pinterest hashtags for fashion in 2025 are your gateway to increased visibility and more connections with fashionistas. My research shows that using targeted Pinterest hashtags (i.e. #FashionTrends2025 or #RococoRevival) with keywords can maximize your reach. 

Trends such as dark cherry red and fisherman chic are trending in 2025 and can give you the seasonal opportunities to maximize your content. You can create branded hashtags with the goal of creating your own community. 

Use seasonal hashtags to get exposure when your hashtag is trending. The best practice is to use Pinterest Insights to see what hashtags are performing and learning from that. There are ways to avoid common mistakes like using an excessive amount of Pinterest hashtags on your pins or irrelevant hashtags. 

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