The most popular hashtags on TikTok 2025 are your secret sauce to increase visibility, find your audience, and hopefully land on the For You Page (FYP). With over 2 billion users worldwide and new trends that emerge every day,  TikTok is fast-paced, and hashtags are essential in distinguishing creators and brands.

I have done the hard work for you and have created an easy read on the top hashtags for TikTok 2025. This article is aimed at content creators, marketers, and businesses and includes my personal list of trending hashtags with a brief description. There are also pro tips and faqs to help you figure out your TikTok strategy. So, let’s get ready to make your content to shine!

Who is Using Popular Hashtags on TikTok 2025?

The audience for trending hashtags on TikTok in 2025 is made up of content creators, social media marketers, influencers, and brands looking to expand their social media presence. These audiences who need solutions to their challenges, which include: (i) finding hashtags that grow engagement (ii) determining how many hashtags to include in their post (iii) following trending hashtags that are temporary.

These audiences want trending hashtags in a manageable list; they want tools, and they want RJP of how to stand out and grow their visibility and engagement without getting shadowbanned. Audiences vary widely from Gen Z content creators to small business owners (foodies, fashionistas, and fitness enthusiasts) who want to drive engaged followers, views, and ideally, make viral hit videos.

General Hashtags for Maximum Reach

These popular hashtags on TikTok 2025 are mass appeal hashtags, which is exactly what you want to reach a wide audience. Because they are popular, they are also competitive, so use them with some niche hashtags to really see results.

also enjoy this blog post: https://touchingtags.com/viral-trending-hashtags-on-tiktok/

#fyp

#viral

#trending

#tiktok

#foryou

#explore

#tiktoktrending

#viraltiktok

#foryoupage

#trend

#tiktokviral

#explorepage

#tiktok2025

#popular

#getonfyp

Fashion and Style Hashtags

Fashion hashtags are all about fashion lovers and brands. Use these popular hashtags on TikTok 2025 if you are sharing outfits, looks or trends.

#fashiontiktok

#ootd

#style

#fashioninspo

#outfitoftheday

#styletips

#fashionhacks

#tiktokfashion

#designer

#fashionista

#streetstyle

#y2kaesthetic

#hocodress

#modainclusiva

#fashionmonth

Fitness and Wellness Hashtags

These tags reach a health-conscious audience as well as health brands. So for workout videos and wellness content, these popular hashtags on TikTok 2025 work well.

#fitnesstiktok

#workout

#gymlife

#fitnessmotivation

#healthylifestyle

#gymrat

#fitfam

#workoutmotivation

#retfitness

#fitnessjourney

#getfit

#healthytips

#gymtok

#fitnessgoals

#wellness

Travel and Adventure Hashtags

Travel hashtags reach video views that are driven by the itch to travel. These are great for travel bloggers or tourism brands using these popular hashtags on TikTok 2025.

#traveltiktok

#travel

#wanderlust

#travelvibes

#adventure

#travelinspo

#explore

#travelgram

#tiktoktravel

#vacation

#travelhacks

#globetrotter

#roadtrip

#destination

#traveltheworld

Food and Culinary Hashtags

Food lovers gather around this widely used hashtags in TikTok 2025, to share recipes and food creations. 

#foodtiktok

#foodie

#foodtok

#recipe

#cooking

#tiktokfood

#foodhacks

#yummy

#foodlover

#delicious

#cookwithme

#foodstagram

#tasty

#foodideas

#homemade

Beauty and Skincare Hashtags

Beauty hashtags are super popular with beauty influencers for making content about makeup and skincare, making them popular hashtags on TikTok 2025.

#beautytok

#skincare

#makeup

#beautyhacks

#skintok

#makeuptutorial

#beauty

#glowup

#skincareroutine

#makeuplover

#sephora

#nailsoftiktok

#beautytrends

#kbeauty

#makeupaddict

Tech and Gaming Hashtags

Tech and gaming followers use these popular hashtags on TikTok 2025 to share what gadgets they like, esports and gaming highlights. 

#techtok

#gaming

#tech

#gametok

#technology

#gamingcommunity

#techtrends

#esports

#gamer

#techhacks

#gaminglife

#tiktokgaming

#techlover

#coding

#gamers

Business and Entrepreneurship Hashtags

These tags are useful when entrepreneurs and businesses are promoting their initiatives and cognate content. These are professional content popular hashtags on TikTok 2025.

#smallbusiness

#entrepreneur

#businesstok

#tiktokshop

#businesshacks

#entrepreneurship

#businessgrowth

#tiktokmademebuyit

#shoplocal

#businessideas

#startup

#hustle

#businesslife

#entrepreneurmindset

#success

Dance and Music Hashtags

Common dance and music hashtaged are major hashtags on TikTok 2025 for getting engagement by creating catchy challenges.

#dancetok

#dancechallenge

#tiktokdance

#dance

#music

#lipsync

#dancewithme

#tiktokmusic

#dancevideo

#musicvideo

#lipsyncbattle

#nowplaying

#dancer

#musictok

#danceparty

Education and Learning Hashtags

Educational content is growing and the popular hashtags on TikTok 2025 have helped people distribute information in shorter clips.

#learnontiktok

#tiktoklearning

#edutok

#education

#learnwithme

#tiktokteacher

#studyhacks

#learn

#tiktokschool

#knowledge

#studytips

#educational

#learnmore

#tiktokfacts

#studywithme

BookTok and Literature Hashtags

Book lovers are using these popular hashtags on TikTok 2025 to share reviews and recommendations, while #BookTok has over 100 billion views.

#booktok

#booklover

#tiktokbooks

#bookrecommendations

#reading

#bookreview

#tiktokreads

#books

#bookworm

#bookcommunity

#readwithme

#bookish

#tiktokbookclub

#literature

#bookaddict

Seasonal and Event Hashtags

These hashtags correspond with events and seasons in 2025, which makes them popular hashtags on TikTok 2025. 

#spring2025

#summer2025

#festival

#prom

#tiktoksummer

#holidaytiktok

#newyear2025

#tiktokholidays

#springvibes

#summerfun

#eventtok

#tiktokfestivals

#holidayseason

#prom2025

#newyearnewme

Branded and Challenge Hashtags

Branded and challenge hashtags are another great way to drive user engagement, along with popular hashtags on TikTok 2025 for community engagement. 

#tiktokchallenge

#mybrandchallenge

#tiktokmademebuyit

#disneyplusvoices

#fentybeauty

#droptherlook

#jellycat

#dancewithpuma

#tiktokshopmothersday

#inmydenim

#brandtok

#tiktoktrends

#challengeaccepted

#tiktokbrand

#ugccontent

Adding Value for Your TikTok Growth

To address your needs, here is how to elevate your use of popular hashtags on TikTok 2025:

Real-Time Trend Tracking: Use TikTok’s Creative Center or Recurpost for weekly hashtag updates to stay current.

Personalized Hashtag Tools: Leverage AI-driven tools like Hashtag Expert for tailored suggestions based on your niche.

Branded Hashtag Campaigns: Create catchy hashtags like #MyBrandChallenge, as Hypefury suggests, to boost community engagement.

Algorithm Awareness: Stay informed about TikTok’s 2025 algorithm changes, like prioritizing engagement over hashtag volume, per Rival IQ.

Competitor Analysis: Study competitors’ hashtags with tools like Brand24 to uncover new opportunities.

Engagement Boosters: Engage with videos using the same hashtags to build connections, as Fourthwall recommends.

 Pro Tips 

1. Experiment with different hashtag combinations and track results with TikTok Analytics to find what drives the most views.
2. Create a hashtag bank in a note app, mixing trending and niche tags, and update it weekly to keep your content fresh.

FAQs

Q: How many hashtags should I use on TikTok?

A: Aim for 3-6 hashtags to balance reach and relevance, keeping captions clean and effective.

Q: Where should I place hashtags for the best impact?

A: Put hashtags in the caption for stronger algorithmic weight, but use comments for extra tags if needed.

Q: How do I find trending hashtags for my content?

A: Check TikTok’s Creative Center, use tools like Hashtag Expert, or search your niche on the Discover tab.

Conclusion

Popular hashtags on TikTok 2025 are your ticket to viral, engagement, and to reaching new audiences. With 13 curated lists for every type, fashion, fitness, food, and so much more  you will find the right audience.Take the time to use 3-6 hashtags that are relevant, combining popular (broad) hashtags like #FYP to more niche hashtags like #BookTok. 

Look at other hashtags through TikTok’s Creative Center, and utilize various tools and research to find the popular hashtags today! Staying up to date and monitoring trends and producing branded hashtags are all important for keeping your content interesting and measuring success along the way.Start using the popular hashtags on TikTok 2025 today, and watch your videos take off to the FYP!