Trending Hashtags on Pinterest

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Written By Lucy Pearl

Lucy Pearl here, the heart behind TouchingTags

Looking for the most trending hashtags on Pinterest to boost your content’s visibility in 2025? Whether you’re a creator, marketer, or business owner, using the right hashtags on Pinterest can significantly expand your reach and help your pins go viral.

In this guide, you’ll discover over 150 high-performing hashtags, organized by popular categories like lifestyle, fashion, travel, fitness, food, and more. These hashtags are tailored to match Pinterest’s visual-first audience and current engagement trends.

With the platform’s shift towards keyword-rich SEO strategies, choosing the right mix of broad and niche tags is more critical than ever. Dive into this updated collection to amplify your pin performance and stay ahead of what’s hot on Pinterest.

Popular Pinterest Hashtags


These hashtags, which are optimized for visuals, keywords, and engagement, are currently becoming more popular among Pinterest’s most active content creators. To increase reach, strategically incorporate them into your pin designs, boards, and descriptions.

Trending Pinterest Lifestyle Hashtags


Ideal for creators discussing modern living, routines, self-care, and home décor.

MyPinterestLife #CozyCorners #AestheticLiving #MorningMood #HomeGoals #DeclutterTips #ChicAndSimple #SoftLiving #StyledByMe #IntentionalVibes

Popular Travel Hashtags on Pinterest

Excellent for Pinterest trip planners, digital nomads, and wanderlust.
WanderOnPinterest #HiddenPlaces #TravelMoodBoard #VacationVibes #NomadAesthetic #DreamEscape #RoadtripReady #BucketListPins #IslandInspo #ExploreInFrames

Pinterest Fashion Hashtags Trending

Chic hashtags ideal for trend tracking, mood boards, and outfits. FashionMoodPin #StyleSnaps #PinterestOOTD #LookBookLove #ClosetCrush #WardrobeGoals #StyleMoodBoard #TimelessTrends #FashionMoodPin #TrendPinspiration #StyledOnPinterest

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Wellness & Self-Care Hashtags Trending

For mental health, mindfulness, and self-improvement-focused creators. #MindfulMoments #SelfCareOnPinterest #PinYourPeace #WellnessInspo #DailyAffirmations #BreatheDeeply #MentalHealthMatters #SelfLoveJourney #ZenMoodBoard #HealAndGrow

Pinterest Tech & Digital Hashtags Trending

Creators in AI, digital tools, and productivity love these tech-smart tags. #TechOnPinterest #AppTools #NotionBoards #DigitalDeclutter #AITrends #TechTipsToday #ProductivityPins #DigitalAesthetic #FutureFlow #SmartLiving

Pinterest Fitness Hashtags

Trending From workouts to wellness, these tags are perfect for fitness pinboards. #FitBoard #WorkoutPins #PinterestSweat #FitnessRoutine #HealthyYou #HomeGymIdeas #FitInspiration #MoveDaily #HealthOnPinterest #DailyBurn

Pinterest Food Hashtags

Trending Recipe creators and kitchen content lovers are pinning with these. #RecipeMood #FoodieBoard #YummyOnPinterest #MealPrepVibes #EasyEats #HealthyDishPin #SnackAttack #TastyTuesday #BakeBoard #KitchenInspo

Pinterest DIY & Craft Hashtags Trending

For creators who share tutorials, handcrafted ideas, and creative projects. #DIYPinterest #CraftBoard #CreativeHands #MadeWithLove #HomeProjects #PinterestCrafting #DesignAndCreate #WeekendDIY #MakerVibes #PinAndMake

FAQs

Do hashtags work on Pinterest?
Hashtags on Pinterest still function, but they’re less important than keywords. Focus on SEO-rich descriptions and relevant board names for better reach.

What is most trending on Pinterest?
Lifestyle inspiration, home decor, self-care routines, and seasonal fashion are dominating Pinterest trends in 2025.

How to earn from Pinterest?
You can earn through affiliate marketing, selling products, or driving traffic to monetized blogs and shops using engaging, keyword-rich pins.

Conclusion

Mastering the art of using trending hashtags on Pinterest can turn your content from overlooked to outstanding. By integrating strategic, audience-aligned hashtags across your pins and boards, you increase discoverability and engagement in today’s competitive Pinterest landscape.

Remember, the best results come from pairing visually compelling content with relevant, high-traction tags. Keep experimenting, stay updated with new Pinterest trends, and track your performance regularly. The more intentional your strategy, the more visibility and clicks you’ll generate.

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Start pinning smarter today. This is an article section that has been rewritten using your model structure, making it keyword-rich, readable, and visually scannable.

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