Snapchat Hashtags are a hot topic for creators, businesses, and influencers wanting to gain views on Snapchat’s active user base with over 900 million active monthly users primarily Gen Z and Millennials. Although Snapchat’s hashtag concept is less prominent than Instagram or TikTok, it is still suitable for improving discoverability, especially when used wisely. I have done all the digging into current trends to provide you with one full article on whether Snapchat Hashtags will boost your views.

This article will analyze who is using them and how to use them effectively.

It will include new creative ways to get noticed; with actionable tips and curated hashtags lists, that will help you get the most out of your Snapchat presence by combining hashtags, trending content and cross-platform sharing.

Understanding Snapchat’s Hashtag System

Snapchat Hashtags are not the same as other places where hashtags can drive views when utilized properly. In 2025, hashtags will categorize your information and enable search in the Snapchat search bar, and while hashtags are not the stars of the show when it comes to Snapchat, they enable Snaps to be searchable. For example, if you include #SummerVibes within your caption,

you can help your Snap appear when users search for the Summer! My research has shown that down the road, hashtags can aid 10-15% more discoverability when combined with engaging visuals (Sprout Social, 2025).

Like we discussed, hashtags play a supporting role to Snap’s Spotlight submissions, trending sounds, and AR lenses (and thumbs up!). Hashtags could work much like seasoning, sprinkled in to complement a dish, while distinct concepts and ideas are spotlighted.

Who Uses Snapchat Hashtags

Creators, brands, and influencers rely on Snapchat Hashtags to grow their audience.

Also follow this article: https://touchingtags.com/viral-snapchat-hashtags-for-instagram/

#contentcreator

#influencer

#snapchatmarketing

#brandbuilding

#influencermarketing

#contentcreation

#growyouraudience

#brandvisibility

#snapchatgrowth

#socialmediagrowth

#marketingstrategy

#contentstrategy

#engagementtips

#brandawareness

#snapchatstrategy

#growyourbrand

#socialmediasuccess

#influencertips

#marketinghacks

#snapchatcommunity

#brandengagement

#contentcreators

#snapchatpro

#engagementstrategy

#contentgrowth

Pain Points of Hashtag Users

Users struggle to make Snapchat Hashtags work due to the platform’s unique system.

#hashtagstruggle

#socialmediachallenges

#snapchatissues

#contentvisibility

#engagementproblems

#hashtagconfusion

#socialmediahurdles

#snapchatpitfalls

#contentchallenges

#engagementdrop

#hashtagproblems

#socialmediaobstacles

#snapchatstruggles

#contentreach

#engagementissues

#hashtagmistakes

#socialmediaerrors

#snapchatfails

#contenterrors

#engagementhurdles

#hashtagchallenges

#socialmediapitfalls

#snapchatvisibility

#contentstruggles

#engagementstruggle

What Users Want from Hashtags

People seek Snapchat Hashtags that boost views and align with their content.

#targetedhashtags

#brandreach

#audienceengagement

#communitybuilding

#nichecontent

#engagementgoals

#brandvisibility

#snapchatreach

#contentdiscovery

#communitygrowth

#targetedcontent

#brandengagement

#nichehashtags

#snapchatcommunity

#audienceconnection

#contentgrowth

#communityvibes

#brandconnection

#snapchatengagement

#nicheaudience

#targetedmarketing

#brandgrowth

#communityconnection

#snapchatvibes

#audiencegrowth

How I Use Snapchat Hashtags

I use Snapchat Hashtags strategically to enhance discoverability and engagement.

#hashtagstrategy

#snapchattips

#contenttips

#socialmediahacks

#snapchatgrowth

#engagementtricks

#hashtagguide

#contenthacks

#snapchatstrategy

#engagementhacks

#socialmediasuccess

#hashtagbestpractices

#contentstrategy

#snapchatgrowthhacks

#engagementboost

#hashtagoptimization

#contentoptimization

#socialmediatips

#snapchatpro

#engagementstrategy

#contentgrowth

#socialmediaoptimization

#hashtagpro

#snapchatengagement

#contentcreationtips

Leveraging Snapchat Spotlight

Spotlight showcases viral Snaps, and Snapchat Hashtags can support visibility.

#spotlight

#snapchatspotlight

#viralchallenge

#trendingnow

#spotlightvibes

#snapchatviral

#trendingchallenge

#spotlightfun

#snapchatreels

#viralvideo

#spotlightchallenge

#snapchatcontent

#trendingvibes

#spotlightmoment

#snapchatcreator

#viralvibes

#spotlightvideo

#snapchattrending

#trendingcontent

#spotlightgoals

#snapchatvibes

#viralcontent

#spotlightenergy

#snapchatmoment

#trending

Cross-Promoting for More Views

Cross-promotion with Snapchat Hashtags drives traffic from other platforms.

#snapchatpromo

#crossplatform

#socialmediapromo

#snapchatcross

#instagramsnapchat

#tiktoksnapchat

#promoteyoursnap

#socialmediareach

#snapchatboost

#crosspromotion

#instastory

#tiktokpromo

#snapchatshare

#socialmediavibes

#promotesnapchat

#instavibes

#tiktokvibes

#snapchatreach

#socialmediaboost

#crossplatformpromo

#instagramsnaps

#tiktoksnaps

#snapchatvisibility

#socialmediacross

#promoteyourbrand

Using Trending Sounds and Lenses

Trending sounds and AR lenses boost engagement with Snapchat Hashtags.

#dancechallenge

#trendinglens

#snapchatsound

#viraltrend

#trendingmusic

#snapchatdance

#lensvibes

#trending

#snapchatmusic

#snapchatdance

#viralsound

#dancevibes

#trendingcontent

#snapchatlens

#viralmusic

#dance

#trendingsound

#snapchatvibe

#lensfun

#trendingdance

#snapchatcontent

#virallens

#musicvibes

#trendingsnaps

#snapchatviral

Optimizing Your Snapchat Profile

A complete profile enhances the impact of Snapchat Hashtags for discoverability.

#snapchatprofile

#profileoptimization

#snapchatbio

#bitmoji

#snapchatcreator

#profilevibes

#snapchatgrowth

#publicprofile

#snapchatcommunity

#profiletips

#snapchatvisibility

#biooptimization

#snapchatstyle

#profilegrowth

#snapchatconnect

#profilevibe

#snapchatengagement

#biotips

#snapchatpresence

#profileboost

#snapchatidentity

#profilecontent

#snapchatreach

#profilestrategy

#snapchatpro

General Hashtags for Snapchat

Broad Snapchat Hashtags increase visibility in searches or cross-promotion.

#snap

#instagood

#like

#follow

#love

#selfie

#likeforlikes

#followforfollowback

#cute

#photooftheday

#girl

#model

#fashion

#explorepage

#likes

#smile

#instadaily

#me

#bored

#fun

#friends

#happy

#style

#party

#followme

Niche Hashtags for Targeted Audiences

Niche Hashtags connect with specific communities.

#fitnessmotivation

#travelvibes

#foodie

#beautytrends

#artofsnap

#gamingvibes

#fashionista

#musiclovers

#danceparty

#travelgoals

#healthyvibes

#beautytips

#artvibes

#gamingcommunity

#fashion

#musicvibes

#dance

#travel

#fitnessgoals

#foodvibes

#beautylovers

#artcommunity

#gamingsnaps

#fashionvibes

#music

AI and AR Features for Engagement

Snapchat’s AI and AR lenses amplify engagement with Hashtags.

#arvibes

#snapchatlens

#aicontent

#snapchatar

#lensfun

#aivibes

#snapchatinnovation

#arcontent

#lensvibes

#aicreativity

#snapchatlenses

#ar

#lenscreator

#aicontent

#snapchatcreative

#arfun

#lensmagic

#aivibe

#snapchatai

#arcreativity

#lens

#aiinnovation

#snapchatmagic

#arsnaps

#lenscommunity

Community Building on Snapchat

Community-focused Snapchat foster engagement and shares.

#snapchatsquad

#snapchatcommunity

#snapchatfriends

#communityvibes

#snapchatconnect

#snapchatgroup

#friendvibes

#snapchatlove

#communitygrowth

#snapchatbuddies

#snapchatvibe

#friendshipgoals

#snapchatengagement

#communitylove

#snapchatcrew

#connectvibes

#snapchatfam

#community

#snapchatbond

#friendshipvibes

#snapchatunity

#communitysnaps

#snapchatpals

#connect

#snapchatcommunity

Avoiding Common Hashtag Mistakes

I avoid pitfalls to make Hashtags effective.

#hashtagmistakes

#socialmediaerrors

#snapchatpitfalls

#contentmistakes

#engagementerrors

#hashtagfails

#socialmediafails

#snapchatissues

#contenterrors

#engagementpitfalls

#hashtagproblems

#socialmediahurdles

#snapchatmistakes

#contentfails

#engagementissues

#hashtagstruggles

#socialmediaobstacles

#snapchatfails

#contentpitfalls

#engagementstruggles

#hashtagchallenges

#socialmediapitfalls

#snapchatstruggles

#contentchallenges

#engagementchallenges

Unique Trends for Hashtags

Fresh strategies enhance Hashtags in 2025.

#challengetags

#snapchatfitness

#holidaysnaps

#microcommunity

#snapchatniche

#seasonalvibes

#snapchatchallenge

#nichecontent

#holidayvibes

#snapchatcommunity

#challengetags

#snapchatmicro

#seasonalsnaps

#snapchatengagement

#nichevibes

#holiday

#snapchatchallenges

#microvibes

#seasonalcontent

#snapchatgrowth

#challengevibes

#snapchatniche

#holidaysnaps

#microcommunity

#seasonalengagement

Adding Value for Your Audience

I address user needs with these value-adding ideas for Hashtags.

#snapchattutorials

#casestudies

#snapchatanalytics

#communityforums

#snapchatguides

#successstories

#snapchatinsights

#communitytips

#snapchatstrategies

#brandstories

#snapchatperformance

#communitygrowth

#snapchatlearning

#successsnaps

#snapchatdata

#communityvibes

#snapchatguide

#brandsuccess

#snapchatdata

#communityengagement

#snapchateducation

#successvibes

#snapchatgrowthtips

#communitybuilding

#snapchatstrategytips

Pro Tips 

1. Incorporate trending sounds and AR lenses in Spotlight submissions to increase feature chances.
2. Promote your Snaps on Instagram or TikTok to drive traffic to your Snapchat profile.

FAQs 

Q: Do Snapchat Hashtags work like Instagram hashtags?

A: No, they’re less impactful but aid search discoverability.

Q: How many hashtags should I use on Snapchat?

A: I use 1–3 relevant hashtags for clean, effective Snaps.

Q: Can hashtags get my Snap on Spotlight?

A: Not directly, but trending topics and sounds with hashtags help.

Conclusion

Snapchat Hashtags wo not make your Snaps go viral on their own, but they are a great feature for increasing views in 2025 and beyond. Use at least 1 to 3 hashtags, leverage Spotlight using trending sounds, and cross-promote on other platforms to be more discoverable.

Create quality content, try out Snapchat’s AI and AR features, and build a community by using hashtags like #SnapchatSquad. Start experimenting today with connecting your content to Snapchat’s 900 million users.